MITCHELL OAKLEY SMITH

Church Road — Brand Campaign


Awarded New Zealand winemaker Church Road sought to create a library of visual assets as part of its objective to elevate and amplify the brand’s range of premium wines. Drawing on elements of Church Road’s visual identity, such as its colour palette and use of natural materials, I concepted a campaign that portrays the brand experience. 

Creative Direction: Mitchell Oakley Smith
Photographer: Josh Griggs
Stylist: Jolyon Mason